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	<title>Digital Dialog</title>
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	<link>http://digitaldialog.wordpress.com</link>
	<description>Tips and tactics for email marketing &#38; Social media</description>
	<lastBuildDate>Sat, 04 Jul 2009 07:04:11 +0000</lastBuildDate>
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		<title>Digital Dialog</title>
		<link>http://digitaldialog.wordpress.com</link>
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		<item>
		<title>Two ways email differs from traditional marketing</title>
		<link>http://digitaldialog.wordpress.com/2009/07/04/two-ways-email-differs-from-traditional-marketing/</link>
		<comments>http://digitaldialog.wordpress.com/2009/07/04/two-ways-email-differs-from-traditional-marketing/#comments</comments>
		<pubDate>Sat, 04 Jul 2009 07:04:11 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[E-mail address]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=265</guid>
		<description><![CDATA[Email is a fantastic tool. It is cheap to use, easy to collect, have powerful impact and is probably the best test &#38; learn tool a marketeer can hold between his hands. It is used by most companies. But there is one thing that comes to my mind after years and years of experience in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=265&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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		<title>Microsoft to use Word engine to display HTML´s in Outlook 2010</title>
		<link>http://digitaldialog.wordpress.com/2009/06/25/microsoft-to-use-word-engine-to-display-html%c2%b4s-in-outlook-2010/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/25/microsoft-to-use-word-engine-to-display-html%c2%b4s-in-outlook-2010/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 05:42:11 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Creative, Design, Copy & Test]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[Microsoft Outlook]]></category>
		<category><![CDATA[Outlook]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=258</guid>
		<description><![CDATA[It&#8217;s time for us to send the strongest message yet to Microsoft, and we need your help to get started. To make this happen, we&#8217;ve built fixoutlook.org. Posted in Creative, Design, Copy &#38; Test<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=258&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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			<media:title type="html">fixoutlook-cm-preview-3</media:title>
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		<title>Remember to Welcome you new email customers!</title>
		<link>http://digitaldialog.wordpress.com/2009/06/17/remember-to-welcome-you-new-email-customers/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/17/remember-to-welcome-you-new-email-customers/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 04:37:55 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Automated Emails, Event Trigger Marketing]]></category>
		<category><![CDATA[Coupon]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[Electronic mailing list]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Newsletter]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[Subscription business model]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=241</guid>
		<description><![CDATA[Whether you sell a product or are looking to generate interest in your website or blog, getting people on your e-mail list is essential to building up a following you can interact with on a consistent basis. Obviously if you don’t have a way for people to be placed on your e-mail list, do it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=241&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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		<title>Subject line &#8211; 84 % open targeted e-mail offers</title>
		<link>http://digitaldialog.wordpress.com/2009/06/15/subject-line-84-open-targeted-e-mail-offers/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/15/subject-line-84-open-targeted-e-mail-offers/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 13:49:10 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Creative, Design, Copy & Test]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Direct marketing]]></category>
		<category><![CDATA[Direct response marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=244</guid>
		<description><![CDATA[Image via Wikipedia Now that e-mail marketers are seriously looking at the subject line of their correspondence as the “envelope” to their message, here’s a tip, if you send blast business e-mails to get your correspondence opened. It appears that e-mail direct response is pretty impressive. According to the Direct Marketing Association Statistical Fact Book 84% [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=244&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Sven-Erik</media:title>
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			<media:title type="html">Typical junkmail.</media:title>
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		<title>How to Keep Your Subscribers Happy</title>
		<link>http://digitaldialog.wordpress.com/2009/06/09/how-to-keep-your-subscribers-happy/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/09/how-to-keep-your-subscribers-happy/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 15:53:03 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Email Marketing Tactics]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[Electronic mailing list]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing strategy]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Subscription business model]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=237</guid>
		<description><![CDATA[Image by GriffinPeter via Flickr If you have your own email list of subscribers you will inevitably have noticed that a small minority of people will choose to stop receiving your messages at some point and unsubscribe from your list. Now in some ways this is perfectly normal, but nevertheless there are ways you can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=237&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Sven-Erik</media:title>
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			<media:title type="html">Facce</media:title>
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		<title>Share-to-social Buttons Increase Email Interaction: 6 Steps</title>
		<link>http://digitaldialog.wordpress.com/2009/06/05/share-to-social-buttons-increase-email-interaction-6-steps/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/05/share-to-social-buttons-increase-email-interaction-6-steps/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 05:22:25 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Email Marketing Tactics]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[marketing sherpa]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=232</guid>
		<description><![CDATA[Found this interesting case study from Marketing Sherpa yesterday: SUMMARY: Social sharing features, which allow subscribers to share content from an email with their social networks, are emerging as a counterpart to the long-standing “forward to a friend”. But how do you implement social sharing in your messages, and how do you track the impact? [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=232&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Sven-Erik</media:title>
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		<title>More Meaningful Email Marketing Campaigns</title>
		<link>http://digitaldialog.wordpress.com/2009/06/04/more-meaningful-email-marketing-campaigns/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/04/more-meaningful-email-marketing-campaigns/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 05:10:52 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Email Marketing Tactics]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail client]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=209</guid>
		<description><![CDATA[Image via Wikipedia If you&#8217;re an e-mail marketer, your goals for 2009 probably include driving greater revenue without spending a greater share of your budget. As budgets get scrutinized or tightened, we must be careful not to follow the old-school mantra: &#8220;Send more e-mail; make more money.&#8221; This tactic doesn&#8217;t work in that straight line. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=209&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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			<media:title type="html">The send e-mail function, displaying the &#38;quot...</media:title>
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		<title>Bergman´s Food: Creative idea done for Viral Campaign</title>
		<link>http://digitaldialog.wordpress.com/2009/06/03/bergman%c2%b4s-food-creative-idea-done-for-viral-campaign/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/03/bergman%c2%b4s-food-creative-idea-done-for-viral-campaign/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 06:57:11 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Bergman´s Food - launch of a new websiste]]></category>
		<category><![CDATA[Bergman's Food]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[You tube]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=221</guid>
		<description><![CDATA[I finally got my act together! It´s been quite a while since I wrote about my project; Bergman´s Food. Last night, just before I was about to fall asleep an idea hit me. I could clearly see how my You tube viral campaign for my food site would be. An easy to make (that´s a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=221&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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		<title>Top 10 Event Triggered Email Programs</title>
		<link>http://digitaldialog.wordpress.com/2009/06/02/top-10-event-triggered-email-programs/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/02/top-10-event-triggered-email-programs/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 04:53:23 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Automated Emails, Event Trigger Marketing]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail client]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[word of mouth]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=216</guid>
		<description><![CDATA[How do you reach out to your most engaged e-mail subscribers in a relevant way? Segmentation works, but often a faster, easier way is to develop a set of triggered marketing programs. These &#8220;lights-out&#8221; automated programs work while you sleep. You can reach out to your customers when they most want to hear from you [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=216&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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		<title>Personalized Subject lines</title>
		<link>http://digitaldialog.wordpress.com/2009/06/01/personalized-subject-lines/</link>
		<comments>http://digitaldialog.wordpress.com/2009/06/01/personalized-subject-lines/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 07:59:52 +0000</pubDate>
		<dc:creator>Sven-Erik</dc:creator>
				<category><![CDATA[Email Marketing Tactics]]></category>
		<category><![CDATA[E-mail address]]></category>
		<category><![CDATA[personalization]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[subject line]]></category>

		<guid isPermaLink="false">http://digitaldialog.wordpress.com/?p=213</guid>
		<description><![CDATA[Image via Wikipedia Why can&#8217;t we agree on the best way to handle subject lines? Probably because what works for one sender and one kind of message doesn&#8217;t always work in other situations. Personalized subject lines are a classic example. The idea behind personalized subject lines, way back when e-mail software become sophisticated enough to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=digitaldialog.wordpress.com&amp;blog=7896154&amp;post=213&amp;subd=digitaldialog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Sven-Erik</media:title>
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			<media:title type="html">Strictly Personal album cover</media:title>
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